Industrial experts

Understand how electrical cable recycling works

The project

MTB recycling is a manufacturer specializing in waste treatment machines for the recycling and recovery of non-ferrous metals. Each of the machines is therefore specialized. Depending on the material or waste to be processed, experts advise the appropriate machine to use.The growing international development of the company has brought new challenges and important product innovations. During the launch of the new "Cable Box" processing process, management wanted to provide its sales forces and partners with an immersive sales support tool, dramatizing the innovation process.Ready to use, the CABLE BOX integrates a complete cable recycling line in 3 combined containers, two of which are 20' and one 40'. This modular system is a combination of 3 BOX: the Shred’BOX (granulation system) the Sort’BOX (sorting system) and the R’BOX (suction system). The application allows users to discover the different aspects and advantages of this system thanks to interactive 3D content and a fine projection in augmented reality. This "turnkey" solution makes it possible to grasp all the technical characteristics and understand the mode of operation.

Project name
Industry - Process - Cable box
MTB Recylcing
Mobile App (iOS/Android), Streaming (Cloud)
Animation 2D/3D Application mobile iOS/Android Configurateur Produit Industrie Process Réalité augmentée
Virtual Reality
Virtual Reality
Augmented Reality


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